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Patrick Lafferty

President

A marketing pro with 25+ years of inspiring leadership Pat has guided some of the most creatively awarded, business-driving teams in the business across brands and agencies. At APR Pat leads the global team servicing a remarkable collection of client partners and he orchestrates the growth and transformation of the consultancy.

Prior to APR, Pat was the COO Acceleration Community of Companies (ACC). There he led the network’s operating group and drove transformation and business growth across the community’s seven business units, enabling financial, operational and business expansion.

Prior to ACC, Pat led mcgarrybowen’s 700-person U.S. team in New York, Chicago and San Francisco; Translation’s cultural-driving business across the U.S.; and BBH’s North America operation. Earlier, Pat served as the COO of McCann North America’s 1,400-person region and the MD of the network’s Global Brand Community.

As Chief Marketing Officer for Travel Channel Media, Pat transformed the company from a linear TV network into an integrated travel media business. And, Pat began his marketing journey at Leo Burnett in Chicago.

Pat started his career as a Platoon Leader and Company Commander in the U.S. Army, serving tours in Germany, Iraq, Panama, and Haiti.

Pat and his wife Maureen live in Old Greenwich, CT, and their four children are pursuing marketing careers across the country.

see articles from

Patrick Lafferty

production shoot
Thought Leadership
July 28, 2024

Knowledge Spotlight Content Production 101

Knowledge Spotlight Content Production 101
Perspective
November 3, 2023

PRODUCING COMMERCIALS FOR Super Bowl® & BEYOND

PRODUCING COMMERCIALS FOR Super Bowl® & BEYOND
Case Study
March 16, 2023

Strategic Executive Producer Case Study

Strategic Executive Producer Case Study
Research Report
February 9, 2023

2023 CREATIVE PRODUCTION TRENDS WHITE PAPER

2023 CREATIVE PRODUCTION TRENDS WHITE PAPER
Perspective
July 27, 2022

Sustainability In Advertising Production: Are You Doing Enough?

Sustainability In Advertising Production: Are You Doing Enough?
Research Report
March 25, 2022

APR White Paper: 2022 Content Creation Trends

APR White Paper: 2022 Content Creation Trends